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Written for entrepreneurs, corporate management and investors, John D. Sanders expands on his philosophies of making companies attractive for outside capital - why to do it, how to do it, when to do it, how to promote it, and what to do with it.

Jun 5, 2020

Bacon and Eggs

Many times in business we deal with people who leave us cold at a certain point in a project or in driving a marketing deal to conclusion. They seem to have a strong involvement, but it begins to drift just when the tough aspect arrives. Some people are "involved" in a project or deal, and some are...

May 16, 2020

Topics, References, Podcasts, Articles, and Stories

Apr 28, 2020

Topics covered in today’s episode

  • Sheltering in place at Carlsbad By The Sea.
  • Small businesses adapting to this new future.
  • The two big advantages women salespeople have over men.
  • Talking about technology first-adopters. To be successful, it needs to get into the mainstream. And to get into the mainstream, it needs...

Dec 6, 2019

"The Music Man" is a movie (videotape) produced first in 1966, after being a long-running Broadway Musical by Meredith Willson. It's loaded with stars such as Robert Preston, Shirley Jones, Ron Howard, Buddy Hackett, Hermione Gingold, and Paul Ford.

Professor Harold Hill is a gilt-edged con artist who has more schemes...

Sep 21, 2019

This book has been written in response to the many people who have grown tired of hearing me tell these stories and examples to entrepreneurs, corporate management and investors. I heard, "Write them down so we don't have to listen to you." In putting this series of parables together, I had in mind expounding my...